
Live online public course with Simon Blair
Frontline Customer Service FoundationsTuesday 16 and Wednesday 17 February 2027
Six hours of live training that gives face-to-face teams more time, practice and coaching to master customer service, from first impressions to difficult customers.
Two live 3-hour sessions with Simon Blair, plus a certificate. Book one ticket or several for your team.
- ACXPA certified course
- Live, expert-led training
- Certificate included
Trusted by leading organisationsHundreds of businesses, from local councils to national brands, have chosen CX Skills to upskill their teams. See who we’ve trained
What’s in it for you
Immediate impact, with skills that stick
Your team can use the Session 1 skills with customers straight away, and the gap before Session 2 lets them try the skills and come back with questions.
Session 2 covers needs discovery, educating customers and handling difficult behaviour, so service stays calm and professional under pressure.
- Consistent service on every shift
- More confident handling of complaints
- Better conversations that help sales

Know what customers want
Motivations and expectations, and why CX drives results.
Start and finish well
Intent, ownership and memorable finishes.
Voice and body language
Posture, breathing and voice for face-to-face service.
Find the need
Conversational techniques for service and sales.
Educate and inform
Proactive, tailored information with checks.
Handle difficult customers
Vocal and body language strategies to defuse emotion.
The course
Two sessions: the service framework, then real-world practice
Frontline Customer Service Foundations runs over two live 3-hour sessions, with more time, practice and coaching than Essentials.
It covers customer service and sales conversations, so it suits retail, hospitality and any face-to-face role.
Onsite, it can run as a half-day workshop.
- 2 × 3 hoursOr a half day onsite
- Online or onsitePublic online; private either way
- Public or privateOne ticket or your whole team
- CertificateFor everyone who completes
What’s covered: six modules over two sessions
Session 1 builds the service framework. Session 2 builds needs discovery and confidence with difficult customers.
The Psychology of Customer Service & Sales
Customer motivations and expectations, and why CX matters.
- Proven research
- Customer expectations
- CX and business success
How to Start and Finish Any Customer Interaction
Strong first impressions and memorable finishes.
- Intent and ownership
- Managing expectations
- Memorable finishes
Body Language & Voice Projection
Posture, breathing and voice for face-to-face service.
- Posture and breathing
- Voice projection
- Customer confidence
Needs Discovery
Uncover needs, goals and concerns efficiently.
- Conversational techniques
- Service and sales
- Relevant solutions
How to Educate & Inform for Success
Proactive, tailored information with checks.
- Proactive communication
- Checks of understanding
- Tailored information
Handling Difficult Customers
Defuse emotions and resolve difficult interactions.
- Vocal strategies
- Body language
- Staying professional
Training a whole team? Talk to us about a private course
Compare frontline courses
Compare the three frontline courses
All three courses teach the same proven approach. Essentials is a fast 3-hour version, Foundations adds time, practice and coaching, and PRO goes further again for teams who want to master face-to-face service.
| Compare | Public or privateFrontline Customer ServiceEssentials | This courseFrontline Customer ServiceFoundations | Private onlyFrontline Customer ServicePRO |
|---|---|---|---|
| Length | 1 × 3-hour sessionlive online or onsite | 2 × 3-hour sessionsor a half day onsite | 3 × 3-hour sessionsor a full day onsite |
| Price | $315per person, ex GST | $485per person, ex GST | $645per person, ex GST |
| Availability | Public or private | Public or private | Private only |
| Best for | New starters, or a fast refresh for experienced staff. | Anyone who wants skills to stick through practice. | Teams who want to master face-to-face service. |
| Includes |
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| Link | View Essentials | You’re on this page | View PRO |
Not sure which course suits your team? Ask for a recommendation
Getting sign-off?
Everything your manager needs, in one PDF
Download a two-page fact sheet for Frontline Customer Service Foundations: outcomes, modules, format, price and options, plus how it compares with our other frontline courses.
Course fact sheet (PDF)
Outcomes, modules, format, price and how to book, ready to forward or attach to an approval.
Download the fact sheetPrefer to talk it through?
Not sure which course or format suits your team? Get in touch and we’ll help you choose.
Talk to usWho it’s for
Who is frontline customer service training for?
Anyone who serves customers face to face, from new starters to experienced staff who want a skills refresh.
Retail staff
Engaging customers in store and creating positive experiences that bring them back.
Hospitality teams
Front-of-house staff in restaurants, hotels, bars and cafes.
Event staff
Serving crowds at concerts, festivals, exhibitions and venues.
Service counters
Front counters in government, banking and business settings.
Healthcare and allied services
Patient and client-facing staff who need care and clarity.
Transport and travel
Customer-facing teams at airports, stations and travel hubs.
Looking for the full range of frontline training? See all frontline courses
Reviews
What participants say
Verified reviews from people who’ve completed our customer service courses.
374 verified reviews across all CX Skills courses
Read every reviewCustomer service courses · 136 reviews
On Google · 39 reviews
Independently verified
Pricing
Pricing and payment options
Six hours of live training with Simon Blair and a certificate, for $485 per person ex GST. Book one ticket or your whole team, and pay by card or invoice at checkout.
Places are limited to keep the sessions interactive, so book early to secure your place.
- Save 15% when you book 3 or more tickets in one transaction
- ACXPA members pay $363.75 per person, a 25% saving (see below)
- Card or invoice: choose how to pay at checkout
- Certificate for everyone who completes
- Training a whole team? Private courses run live online or onsite for groups of 5 or more

Official ACXPA training partner
Want to save $121.25 on this course? ACXPA members pay $363.75, not $485, plus a year of self-paced courses, tools and live expert support
- 50+hours of live expert access a year
- 65+tools, templates and resources
- 18calculators
- 25%off CX Skills live public courses
ACXPA members save 25% on this course and every CX Skills live public course.
ACXPA membership is a practitioner-built toolkit for anyone who serves customers in person, in retail, hospitality or at any service counter: self-paced courses, a Customer Service Health Check, induction checklists and live expert access every fortnight, for a full year.
What your frontline team gets, all year round
- Self-paced courses on service excellence, difficult customers and complaints, each with a workbook, quiz and certificate, plus one-minute refreshers for team huddles
- The Customer Service Health Check: see where your service stands across 17 dimensions, with a full diagnostic and action plan
- Induction checklists so new starters learn your service standards from day one
- The Complaints Handling Hub: a 7-step framework, staff cheat sheets and logging tools
- Coaching tools, including the Agent Performance Matrix, which plots each person on quality versus productivity
- Live expert access: monthly Roundtables and a fortnightly Open Mic with ACXPA’s founder
FAQs
Frontline Customer Service Foundations FAQs
Format, pricing, content and who the course suits.
Who should attend?
What’s covered?
When are the sessions?
What if I can’t make these dates?
How is it different from Essentials and PRO?
How much does it cost?
How is it delivered?
Will the course definitely go ahead?
Do participants receive a certificate?
Is the course ACXPA certified?
Is there a lower-cost or self-paced option?
An ACXPA membership is another option: members save 25% on live public courses and get 12 months of tools, templates and live sessions.
Can I get something to share with my manager?
How do I book?
Talk to us
Questions about training your team?
Book a call to talk it through, or send us a message and we’ll get back to you.
Book a callDownload the fact sheet
Prefer the phone? Call +61 3 9008 7287 (Mon–Fri, 8:30–17:30 Melbourne time) or email hello@cxskills.com.au.
Ready to book your place?
Secure your tickets for 16 and 17 February, or talk to us about a private course for your team.



















