Inbound sales · phone · public or private

Inbound Phone Sales Training

Sales training for anyone who takes inbound calls with a chance to sell, upsell, cross-sell or book. Your team learns a proven, repeatable structure that lifts conversion without scripts or pressure.

Choose Essentials, Foundations or PRO. Book a ticket on a live online public course, or train your whole team privately, online or onsite.

Trusted by leading organisationsHundreds of businesses, from local councils to national brands, have chosen CX Skills to upskill their teams. See who we’ve trained

  • Australia Post logo
  • City of Casey logo
  • Federal Circuit Court of Australia logo
  • I-MED Radiology logo
  • MECCA logo
  • Taronga Zoo logo
  • Viking Cruises logo
  • Ultra Tune logo

What’s in it for your team

What your team will do differently on sales calls

Every inbound call is a chance to help a customer decide. Most teams either miss the opportunity or push too hard.

Our sales-from-service approach gives your team a natural structure to connect, uncover real needs and guide the customer to a decision, so conversion lifts and customers enjoy the call.

  • Higher conversion, without pressure
  • More upsell and cross-sell
  • Better customer experiences on every call
Smiling contact centre agent on a sales call

Understand how customers buy

The psychology behind confident buying decisions.

Engage from the first second

Ownership, intent and expectations that build trust.

Discover real needs

Three discovery techniques, as used by the FBI.

Educate and recommend

Clear, structured information that makes deciding easy.

Handle objections

A two-step method that turns concerns into conversations.

Close with confidence

Natural closes and warm, professional call endings.

Choose your course

Ready-made inbound sales training, built from real calls

Our framework is built on insights from thousands of analysed sales calls, and aligned with the standards ACXPA uses to assess phone sales.

Pick the depth that suits your team. Each course is ready to run for immediate impact, and we can tailor any of them for you.

Public or private

Inbound Phone Sales Essentials

1 × 3-hour sessionlive online or onsite

$315per person, ex GST

Best for: new starters, or a fast refresh for experienced staff.

  • Sales psychology and standards
  • Engaging and discovering needs
  • Educating and closing
  • Energy and empathy
View course and modules
Public or private

Inbound Phone Sales Foundations

2 × 3-hour sessionsor a half day onsite

$485per person, ex GST

Best for: anyone who wants skills to stick through practice.

  • Everything in Essentials
  • More role plays with live coaching
  • Objection handling
  • Educating and closing the deal
View course and modules
Private only

Inbound Phone Sales PRO

3 × 3-hour sessionsor a full day onsite

$645per person, ex GST

Best for: teams who want to master phone sales.

  • Everything in Foundations
  • The phone sales standards in depth
  • Advanced discovery and buy-in
  • End-to-end sales simulations
View course and modules

Three ways to train

Book a ticket for one person, bring the training to your whole team, or learn at your own pace.

Public course

Join a scheduled live online class

  • Essentials or Foundations
  • Fixed dates, easy to plan ahead
  • Book one or more people
  • Save 15% when you book 3 or more
See upcoming dates

Private team training

Your team only, as-is or tailored

  • Essentials, Foundations or PRO
  • Or tailored to your products and offers
  • Live online or onsite, on your dates
  • Minimum 5 participants
Talk to us about your team

Self-paced online

Short video lessons, any time

  • From $9.15 per person a month
  • 400+ practical lessons and quizzes
  • Manager dashboards, custom pathways
  • Certificates for every course
Explore self-paced

Getting sign-off?

Compare all three courses, in one PDF

Download a two-page course guide that compares Essentials, Foundations and PRO: length, price, availability and what each level covers, ready to forward or attach to an approval.

Inbound phone sales course guide

All three levels side by side, with the modules in each and how to book.

Download the PDF

Prefer to talk it through?

Not sure it suits your team? Get in touch and we’ll help you choose.

Talk to us

Upcoming live public courses

Book a public inbound phone sales course

Essentials and Foundations run live online via Zoom, in short sessions that fit around rosters and peak times. Pay by card or request an invoice at checkout.

  • Live, expert-ledPractice with live coaching
  • Certificate includedFor everyone who completes
  • 15% off 3 or moreBooked in one transaction
  • 25% off for membersACXPA member pricing
  • 11Nov2026Inbound Phone Sales EssentialsWed 11 Nov · 1:30–4:30pm AEDT · 3 hours · Online via ZoomTurn more inbound calls into sales, without scripts or pressure, in this 3-hour live online course with Simon Blair, on Wednesday 11 November 2026.$315ex GSTView course
  • 24Nov2026Inbound Phone Sales FoundationsTue 24 and Wed 25 Nov · 1:30–4:30pm AEDT · 2 × 3 hours · Online via ZoomBuild confident inbound sales conversations, from the first hello to handling objections and closing, in this 2 × 3-hour live online course with Simon Blair, Tuesday 24 and Wednesday 25 November 2026.$485ex GSTView course
  • 18Feb2027Inbound Phone Sales EssentialsThu 18 Feb · 1:30–4:30pm AEDT · 3 hours · Online via ZoomTurn more inbound calls into sales, without scripts or pressure, in this 3-hour live online course with Simon Blair, on Thursday 18 February 2027.$315ex GSTView course
  • 9Mar2027Inbound Phone Sales FoundationsTue 9 and Wed 10 Mar · 1:30–4:30pm AEDT · 2 × 3 hours · Online via ZoomBuild confident inbound sales conversations, from the first hello to handling objections and closing, in this 2 × 3-hour live online course with Simon Blair, Tuesday 9 and Wednesday 10 March 2027.$485ex GSTView course
  • 23Mar2027Inbound Phone Sales EssentialsTue 23 Mar · 1:30–4:30pm AEDT · 3 hours · Online via ZoomTurn more inbound calls into sales, without scripts or pressure, in this 3-hour live online course with Simon Blair, on Tuesday 23 March 2027.$315ex GSTView course
Times shown in Melbourne time (AEST/AEDT). PRO runs privately for your team.

Who it’s for

Who is inbound phone sales training for?

Anyone who takes inbound calls where there’s a chance to sell, upsell, cross-sell or book, in any industry.

Inbound sales representatives

Turning enquiries into sales every day.

Contact centre agents

Service roles with upsell and cross-sell potential.

Appointment setters

Booking consultations, quotes and appointments.

Product and service advisors

Helping customers choose the right option.

Reception and frontline teams

The first point of contact for new customers.

Sales support staff

Nurturing warm leads and supporting targets.

Looking for all our sales training? Browse all sales courses

ACXPA certified · inbound sales rankings

How would your sales calls score?

CX Skills is the official training partner of ACXPA, which publishes the Australian Call Centre Rankings. ACXPA assesses inbound sales and enquiry calls against 48+ metrics from the ACXPA Global Contact Centre CX Standards, and our inbound phone sales courses are built on the same standards.

The leaderboard ranks Australia’s biggest call centres, but the same standards apply to any team that sells on the phone, from a small front desk to a large contact centre.

  • ACXPA certified inbound phone sales courses
  • Free public rankings, updated every quarter. ACXPA members see them updated every month
  • Want your own score? ACXPA benchmarking independently assesses your calls, from a monthly snapshot against your sector average to head-to-head comparisons with competitors you choose
🏆 Best Inbound Sales Call Centres in Australia
Rolling Live 3 Month LeaderboardThe best inbound sales & enquiries call centres in Australia assessed across over 48 metrics from the Global Contact Centre CX Standards.
3. ACXPA Call Centre Rankings Hume Bank Logo BANKS Sector72.7%

Data accurate as of September 2026

Ratings are based on the ACXPA Global Contact Centre CX Standards.

ACXPA membership

Want the tools and support to sell better on every call?

ACXPA membership is a practitioner-built, vendor-neutral toolkit for anyone who sells on the phone, and you don’t need to book a course to use it.

Members get self-paced courses to help lift sales and retention, the standards ACXPA uses to assess sales calls, tools to coach and track performance, and live access to contact centre leaders every fortnight.

  • 17self-paced courses with certificates
  • 65+tools, templates and resources
  • 50+hours of live expert access a year
  • 25%off CX Skills live public courses

Plus member tools built for sales and retention

What every saved customer is worth

Customer lifetime value, churn and retention rate calculators to build the case for keeping customers.

The standard your calls are judged on

The ACXPA Global Contact Centre CX Standards: the phone behaviours ACXPA uses to assess sales and enquiry calls.

Monthly Call Centre Rankings

See how Australia’s best inbound sales centres are tracking every month. The public only sees them each quarter.

An ACXPA Individual Membership is $197 ex GST a year, and Business Membership starts at $497 for a team of five, under $100 per person.

Every member gets 25% off CX Skills live public courses: five people on one $485 Foundations course save $606.25, more than a Business Membership costs.

Why CX Skills

Why our inbound sales training gets better results

This isn’t high-pressure, script-heavy sales training. It’s a modern, human approach to selling on the phone, built from real calls and taught by people who’ve done the job.

Sales from service

A human approach that lifts conversion and keeps customers happy.

Practical sessions

Live demonstrations, call simulations and role plays with coaching.

Led by Simon Blair

Co-author of the ACXPA Global Contact Centre CX Standards, who has assessed tens of thousands of sales calls.

Built from real calls

Insights from thousands of analysed inbound sales calls.

Built for busy teams

Short, focused sessions that fit around rosters and peaks.

Industry standards

ACXPA certified, and aligned with the ACXPA Phone Sales Quality Standards.

Reviews

What participants say

Verified reviews from people who’ve completed our sales courses, including inbound phone sales.

4.9

374 verified reviews across all CX Skills courses

Read every review
5.0

On Google · 39 reviews
Independently verified

View all testimonials

FAQs

Inbound phone sales training FAQs

Course options, delivery, pricing and who the training suits.

Still have questions? Get in touch
Who is inbound phone sales training for?
Anyone who takes inbound calls with a chance to sell, upsell, cross-sell or book: inbound sales teams, contact centre agents, appointment setters, product and service advisors, and reception and frontline teams.
Is it scripted or pushy?
No. It’s a sales-from-service approach: a natural structure to connect, uncover needs and guide the customer to a decision, without scripts or pressure tactics.
Essentials vs Foundations vs PRO: what changes?
The core framework is the same at every level. As you move up, you get more time, practice and depth:
  • Essentials: the fundamentals in one 3-hour session.
  • Foundations: 2 × 3-hour sessions with more coaching, role play and objection handling.
  • PRO: 3 × 3-hour live online sessions or a full day onsite, adding advanced discovery and end-to-end sales simulations. PRO is private only.
How much does inbound phone sales training cost?
Public courses are $315 per person for Essentials and $485 per person for Foundations (ex GST). Save 15% when you book three or more people in the same transaction, and ACXPA members save 25%. Private training, including PRO, is quoted for your team.
Does live online sales training work?
Yes. Sessions are highly interactive, with live demonstrations, breakout role plays and real-time coaching. Short sessions fit around rosters, and people can use the skills on their next call.
Can the training be tailored to our products?
Yes. Private delivery can be tailored to your products, offers, systems and KPIs, with role plays built from your own sales calls.
Do you also train outbound sales and retention?
Yes. Outbound sales training covers proactive calling, and Retention Foundations helps teams save customers who call to leave. Many teams combine them with inbound sales.
Do participants receive a certificate?
Yes. Everyone who completes a course receives a digital certificate of completion.
Is there a self-paced option?
Yes. The self-paced Online Sales Skills pathway is a low-cost option, part of our self-paced library.
How do I book?
For a public course, choose a date in the upcoming dates and book online by card or invoice. For private training, talk to us or call us on +61 3 9008 7287.

Talk to us

Questions about training your team?

Book a call to talk it through, or send us a message and we’ll get back to you.

Book a callDownload the fact sheet

Prefer the phone? Call +61 3 9008 7287 (Mon–Fri, 8:30–17:30 Melbourne time) or email hello@cxskills.com.au.

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Ready to turn more calls into sales?

Book a ticket on a public course, train your whole team privately, or start self-paced today.