Simon Blair
Australia’s #1 Expert in Contact Centre Training, Coaching & Quality
★ ACXPA Verified Trainer👋 Meet Simon
For over 30 years, Simon Blair has been helping frontline teams across Australia deliver consistently better customer experiences — whether it’s over the phone, face-to-face, via email or in live chat.
He’s personally assessed more than 50,000 customer interactions across sales, service and retention — so when it comes to understanding what good looks like (and what doesn’t), Simon knows it better than most.
Simon is also the General Manager of Quality Insights at the Australian Customer Experience Professionals Association (ACXPA) — an independent organisation working to raise the standard of customer and employee experience across Australia.
In that role, he leads the monthly Contact Centre Rankings, which recognise the country’s best-performing call centres, manages industry benchmarking programs, and co-authored the national Contact Centre CX Standards — the benchmark for best practice in customer service and sales delivery.
Simon’s courses are known for their energy, fun and practical focus — backed by deep expertise and a proven ability to help teams perform at their best. As the reviews below show, he’s not just a great trainer — he’s a subject matter expert who delivers results.
🎸 Outside the Classroom…
Simon lives in regional Victoria with his partner Ines and their four kids — including twin daughters who are rising footy stars (one plays for North Melbourne).
When he’s not working with customers, he’s often on stage as an acoustic guitarist and singer, playing classic rock and pop at local gigs and events.
A self-declared “cool nerd,” Simon also escapes into fantasy worlds via Dungeons & Dragons sessions with his mates — and never misses a North Melbourne Kangaroos game.
💬 What Participants Say About Simon
Simon’s sessions consistently earn top marks — not just for the content, but for how it’s delivered. He brings energy, clarity, humour and real-world expertise to every training experience.
Here’s what past participants had to say...
📅 Upcoming Public Courses with Simon
Live, interactive courses — open to individuals and teams. Delivered via Zoom.
Tickets are limited, so reserve your spot early to avoid missing out.
April 2026 Collections Foundations
Online via Zoom Price: $428.00 AUD ex GSTLearn proven skills to manage payment conversations, disputes and debt recovery with professionalism and empathy in this 2 × 3-hour April 2026 online course — designed for employees who handle customer accounts or collections as part of their role.
April 2026 Retention Foundations
Online via Zoom Price: $428.00 AUD ex GSTLearn customer-first skills to handle cancellations with empathy and confidence in this 2 × 3-hour April 2026 Customer Retention online course — designed for employees who manage customer accounts, memberships or subscriptions.
May 2026 Inbound Phone Sales Foundations
Online via Zoom Price: $428.00 AUD ex GSTThe May 2026 Inbound Phone Sales Foundations training course teaches premium sales skills to improve conversions on inbound phone calls, delivered via 2 x 3-hour sessions.
May 2026 Reception Foundations
Online via Zoom Price: $428.00 AUD ex GSTThe May 2026 Reception Customer Service Foundations course teaches premium customer service skills specifically for front desk/reception roles.
May 2026 Phone Customer Service Foundations
Online via Zoom Price: $428.00 AUD ex GSTThe May 2026 Customer Service Foundations training course teaches premium phone customer service skills delivered via 2 x 3-hour sessions.
June 2026 Collections Foundations
Online via Zoom Price: $428.00 AUD ex GSTLearn proven skills to manage payment conversations, disputes and debt recovery with professionalism and empathy in this 2 × 3-hour June 2026 online course — designed for employees who handle customer accounts or collections as part of their role.
June 2026 Retention Foundations
Online via Zoom Price: $428.00 AUD ex GSTLearn customer-first skills to handle cancellations with empathy and confidence in this 2 × 3-hour June 2026 Customer Retention online course — designed for employees who manage customer accounts, memberships or subscriptions.
June 2026 Phone Customer Service Foundations
Online via Zoom Price: $428.00 AUD ex GSTThe June 2026 Customer Service Foundations training course teaches premium phone customer service skills delivered via 2 x 3-hour sessions.
Want to bring Simon in for a private training session?
Whether you're upskilling a handful of staff or your entire team, Simon can deliver a tailored, high-impact session just for your business — online or onsite.